Highlights from the new Flexform advertising campaign

25/09/2014

Flexform has just launched its new Fall 2014 advertising campaign where clients old and new will be presented with a selection of the most sensational pieces of the entire collection. Here we shall publish a few pictures in which the undisputed champion is the iconic sofa GROUNDPIECE, designed by Antonio Citterio in 2001, that went on to become one of the greatest bestsellers in the history of Flexform's output.

GROUNDPIECE is in fact famous for overhauling the concept - and size - of the traditional living room couch, for this innovative sectional sofa is extremely comfortable yet functional, with its soft and deep seat cushions that - combined with freely arranged cushions - represent an even stronger invitation to relax.

Yet what sets GROUNDPIECE apart from other classic living room sofas is not only its ample size and depth, a highly original feature is the inclusion of bookcase units that are designed to replace parts of the back or armrest.

Upholstered in leather or suede, these units ensure objects are nicely stored within, without encroaching on the classy, refined look of the sofa, but - quite the opposite - confirming its uniqueness and character.

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Discover our special offers! We offer worldwide delivery of Flexform furniture (European Union, Switzerland, United States, Russia, Turkey, Middle East, China, Taiwan, Hong Kong, Singapore, South Korea, Brazil, etc.) with a guaranteed shipping service.

With over forty years' experience in dealing with international clients we are your ideal partner for supplying Flexform furniture as well as for developing a comprehensive home decor project.

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To make the whole experience of shopping for interiors more comfortable and enjoyable for our customers abroad, we also provide a customized Personal Shopper service: as a prospective purchaser, we will dedicate a whole day to your home decor needs, welcoming you first to our showroom, and then taking you on a tour of the company showrooms of your favorite brands. The service includes all transfers to and from the airport, train station or hotel (limited to the area between Milan and Como).

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